Pornhub and RedTube Announce Blend as the Winner of their $100,000 Global Advertising Contest
In Celebration, PornHub Creates its First Chatbot on the Blend Platform Using its New Open API to Deliver News and Updates to Users
New York, NY (December 15, 2016) – Pornhub, the premiere online destination for adult entertainment and RedTube, a leading, free online adult entertainment site, today announced Blend, a millennial-focused chat bot platform, as the winner of their global advertising contest.
Based in San Francisco, Blend is a messaging app geared towards millennials. The platform allows groups of friends to chat and consume relevant content together through chatbots branded as, “Genies.” The company recently announced the launch of its API for developers to create their own Genies and leverage Blend’s bot solution to empower conversations and provide over 1 million millennial users with in-app experiences never seen before on a messaging platform. In celebration of the announcement, Pornhub has created its first chatbot on the Blend Platform using its new API to deliver Pornhub news and pornstar updates to its users.
“After careful deliberation we are especially pleased to announce Blend as the winner of our global advertising contest,” said Corey Price, VP, Pornhub. “While there were many impressive submissions, we felt that Blend’s proposed advertisements most creatively appealed to consumers while aligning with our brand. In celebration of the announcement, we created a Pornhub Genie using its new open API, which would run in in tandem with the campaign and through which users can better consume content.”
Pornhub’s Genie on Blend will mimic social media personality, Pornhub Aria, and aggregate all Pornhub news coverage, allowing users to stay up to date with the adult entertainment company’s happenings. The chatbot will also allow users to select their favorite pornstar and receive real-time notifications on when a new video featuring that individual is uploaded to Pornhub or RedTube.
“We’re excited to be selected as the winner of Pornhub’s global advertising campaign, and using its massive footprint to help create additional awareness of our brand,” says Akash Nigam, Co-Founder of Blend. “We’re also proud to announce the launch of the Pornhub Aria Genie, which is the first bot built through Blend’s open API. It highlight our against-the-grain approach to developing consumer technology, unlike some of the other major players in the chat bot race.”
Launching in August, Pornhub’s global advertising contest received over 100 submissions through its duration. An esteemed panel judged each submission on creativity, originality and how each campaign fit in with the Pornhub audience. Coming in second and third place respectively, and awarded with some advertising space on Pornhub and RedTube as well, were Friction Free Shaving, the world’s first razor subscription service and Park & Finch Eye Wear Company, a Montreal-based brand that offers vintage inspired, handcrafted eyewear starting at $95.
For more information on the contest, visit the contest landing page at
www.pornhub.com/win/ads .
About Pornhub:
Founded in 2007, Pornhub is the leading free, ad-supported adult video streaming website, offering viewers the opportunity to upload and share their own videos. With over 3 million videos and over 60 million visitors a day, Pornhub truly is the best adult site in the world. Pornhub has built the largest dedicated membership base in the adult community, with over 4 million engaged and loyal members, offering viewers a fun and sophisticated social experience directly in site, complete with messaging, photos, achievement badges and much more.
About Redtube:
RedTube is a premier adult video sharing platform. Founded in 2007, it is one of the leading online destinations for people seeking free, streaming adult videos. RedTube hosts a vast archive of over 1 million pornographic videos and receives over 20 million visitors a day. More than just videos, the website also hosts hundreds of thousands of photos and features a social media platform that boasts a thriving community of over 3 million registered users.
About Blend:
Based in San Francisco, Blend is messaging app focused on millennials. The platform allows groups of friends to chat and consume relevant content together through chatbots branded as “Genies.” The company has 30 employees and has raised over $10M capital from top-tier investors including NEA, CAA Ventures, Foundation Capital, and Legendary CEO Thomas Tull. The app is available on iOS, Android and Mac.