Pornhub Expands Crypto Payment Options, Now Accepts PumaPay Payment Protocol
Pornhub’s Move Highlights its Commitment to Blockchain and Keeps Current with Community’s Growing Payment Preferences
NEW YORK, N.Y. (August 23, 2018) - Pornhub, the premiere online destination for adult entertainment, today announced it is adopting open source blockchain-based billing protocol, PumaPay as a payment method. Pornhub will be accepting the PumaPay token (PMA) as one of its payment methods for all Pornhub purchases – including Pornhub Premium, the company’s HD, On-Demand streaming service, as well as advertising-related payments for TrafficJunky, Pornhub’s traffic and advertising network.
PumaPay transactions will allow for the flexible billing practices and scenarios popular within the adult entertainment industry, namely recurring payments and pay-per-use, while securing the anonymity of users, as well as the high speed and low cost of transactions.
“Here at Pornhub, as one of the most viewed websites in the world with over 90 million daily visitors, it is our duty to stay at the forefront of innovation and ensure the privacy of our users. By accepting PumaPay, we are reaffirming our commitment to keeping current with our community’s growing payment preferences,” said Corey Price, VP, Pornhub. “As decentralized payment systems continue to grow in popularity, cryptocurrencies are especially viable in the adult entertainment industry because they incorporate more anonymity tools than traditional tender. PMA is a solid addition to our growing arsenal of cryptocurrencies, and we’re excited for our fans to use them to purchase a myriad of things on our platform.”
PumaPay, which was developed by Cyprus-based blockchain company Decentralized Vision, raised $117 million in a private sale that ended on May 7, 2018.
“PumaPay’s technological solution, the PullPayment protocol, reverses the mechanics of a transaction, enabling merchants to ‘pull’ crypto funds from their customers’ account. This enables the flexibility of transactions that has been impossible over the blockchain up until now, hence merchants and customers had to rely on credit cards. With PumaPay, merchants avoid the drawbacks of the current banking systems, such as high transaction costs, the insecurity of chargebacks (reverse transactions) and associated fines, and the lack of customer anonymity” - explains PumaPay CEO Yoav Dror. PumaPay Protocol supports payment practices that have been impossible on the blockchain, including recurring payments with fixed and variable amounts, as well as pay-per-use transactions, a perfect fit for on-demand online media streaming. Both payment scenarios are a perfect fit for adult entertainment, including the subscriptions for Pornhub Premium.”
PumaPay’s solution has already attracted businesses throughout a number of industries, including media, credit card processors, technology providers and B2C platforms.
For more on the announcement, check out the SFW YouTube promo video at https://youtu.be/t4jpTLDAgX8
About Pornhub:
Founded in 2007, Pornhub is the leading free, ad-supported adult video streaming website, offering viewers the opportunity to upload and share their own videos. With over 5 million videos and over 85 million visitors a day, Pornhub truly is the best adult site in the world. Pornhub has built the largest dedicated membership base in the adult community, with over 10 million engaged and loyal members, offering viewers a fun and sophisticated social experience directly in site, complete with messaging, photos, achievement badges and much more.
About PumaPay:
PumaPay (https://pumapay.io) offers an open-source, free-of-charge blockchain-based protocol that decentralizes a whole layer of transaction processing services. The comprehensive and flexible protocol allows adopters to process transactions using nearly all the familiar billing methodologies, and combines the best of traditional methods (credit cards) and blockchain-based solutions.